Building Financial Security and Simplifying Financial Products

Aurem's goal is to address the lack of easy access to means for achieving a financially secure future for expatriates that work in the private sector in the UAE. Additionally, it aims to simplify financial products and make them more accessible by using simplicity as a guiding principle in everything it does.

Belief

We help people make better financial decisions and achieve their lifetime goals

Aurem's belief is in the Nudge theory and it is using it to steer people towards making choices that are in their own best interest, without limiting their freedom of choice or resorting to coercion. The vision is to build financial security, simplifying financial products and build technology that makes it easier for people to achieve their financial goals throughout every stage of their life.

Building Financial Security

Offering a workplace savings platform that helps

Encourage saving before getting paid

Building wealth

Positive financial outcomes

Simplifying financial products

Using simplicity as a guiding principle

Questioning the status quo

Simplicity in thinking, content, products, and pricing

Making it easy for people to achieve their financial goals

Whole of wealth, whole of life

Building technology that makes it easier for people to achieve their financial goals

Throughout every stage of life

Easier access to financial products

Personalized financial plans

Born from deep expertise

We’ve got a wealth of experience across finance, technology and investment.

Michael Watkins

Founder & CEO

Anthony Laibe

CTO

Mohammed Bashkeel

Board Member

Deniz Güven

Board Member

Peter Lejre

Board Member

Dr. Russell Read

Advisor

Ada Gupta

Sr. UX/UI Designer

Aminat Moldalieva

Frontend Developer

Jakub Bohacek

Frontend Developer

Johanna Kruger

Head of Commercial Operations & Strategy

Kunal Gosrani

Backend Engineer

Ronald Koornneef

QA Engineer/CISO

We’re hiring!

Our team is growing fast and we’re always looking for smart people.

View open roles

Financial independence simplified

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Aurem Wealth Solutions Limited, a Company limited by shares that is formed and registered under the Laws of the Abu Dhabi Global Market (“ADGM”) has applied for license from Financial Services Regulatory Authority (“FSRA”), for the provision of Arranging Deals in Investments . Aurem has secured In Principle Approval and is in the process of securing a full license. The website is for information purposes to give a general overview of a proposed services of Aurem subject to Aurem securing full license